Global economic crisis is yet another warning sign...
Why (and how) the SHIFT must happen now!


See also:
This is the moment when REAL change can begin


We, The World
Maximizing Social Change - Globally 
www.WeTheWorld.org
Inspired by what we're doing? Let us know!

Let's Make the Shift Happen Before the Sh*t Hits the Fan!

Message from Rick Ulfik, Founder and Director of
We, The World

I'm on a mission. And I hope you will join me on this mission.

With We, The World's partners and volunteers I'm working to implement a full blown collaborative public education and mobilization program to shift the cultural and political landscape - especially in the most powerful societies in the world.

It is my belief that until we have such a program, we will continue to suffer through crises like the current economic meltdown, because it is highly unlikely that the shift to sustainable policies, priorities and consciousness will be led by the power brokers in politics, finance, big business or the media. The desired shift will undoubtedly come from "below" as it always has (through grassroots awareness-raising and organizing)

There is reason to believe that until we establish a mass public education and mobilization program, the financial turmoil we are seeing will be followed by even more catastrophic occurrences than already exist in the world as a result of Global Climate Change, the Mass Extinction of Species (as many as 70-100 per day), Militarism (Iraq, Iran, Afghanistan, Pakistan, Russia, terrorism, etc.), Poverty (more food riots and worse), Oil Shortages, Water Shortages, Agricultural Contamination and on and on.

These and other interconnected crises are perpetuated not just by those who derive the most money and power from the dominant economic, political and social systems, but also by the rest of us who (often unwittingly) fuel these systems by our consumer choices, our energy choices, our voting, media, job, investment and cultural choices. If a significant part of the public were to shift these choices, we could have real change.

The Challenge and the Opportunity

Potentially, the public has massive power to make change. But the $64 Trillion questions are:
  • Can that tremendous power of the people be organized to generate the kind of political, economic and social will needed for significant and lasting change? and,
  • Can that change take place soon enough? that is, before certain catastrophic environmental effects become irreversible (within 5 years by some estimates) or before some military or terrorist incident takes place that gives those in high places the excuse to take even more of a reactionary power grab than after 9/11 (which would again severely hamper work and drain resources to end climate change, poverty, etc.).
The answers to both, thankfully, are YES - with your involvement now. Here's how.

Making the Shift Happen Before the Sh*t Hits the Fan - within 2 years!

After a 15 year study, social researcher Paul Ray now estimates that there are 50-60 million people in the USA and 80-90 million in Western Europe who are what he calls Cultural Creatives. They share values that include: a love and concern for nature and the environment, social justice, peace, women's issues, holistic health and spirituality, social responsibility, concern for elders/indigenous peoples, altruism and linking the personal and the global.

Paul's research also revealed that these Cultural Creatives often keep their values to themselves, assuming that they are "different" from most others at work, etc. And they certainly don't realize that 25-30% of the adult population shares their values!

Paul Ray joined We, The World's Advisory Board because he was excited about our potential to make the Cultural Creatives visible to each other so they could begin to act collectively! It is now more important than ever to realize this potential.

We, The World has already begun engaging, connecting and informing the Cultural Creatives (see Highlights and Successes). Fully implemented, our program of mass public education and mobilization will have these components:
  • Communication and Coordination between existing major networks, global organizations, the green business community and smaller groups around the world
  • Large-scale Public International Action Campaign Events every 3 months that engage, inform and involve a global audience, promoting specific theme-oriented awareness and action campaigns
Imagine (as an example) MoveOn, Greenpeace and Amnesty International coordinating their action campaigns with dozens of other global organizations, 1000s of smaller groups and millions of people around the world, shifting societal consciousness and creating political will - every 3 months.

We, The World has developed the Strategic Alliances and has the team to achieve that level of global collaboration and effectiveness to make the shift visible within 2 years. And we have already begun international organizing with 11 Days of Global Unity which now annually has more than 700 associated events in over 60 countries.. But the next step is up to you.

How You Can Help
  • Take an active role in one or more of our projects (see below)
  • Make a personal or company financial investment commensurate with the impact you'd like to have
  • Bring others to the table
If you are inspired by what we're doing, please forward this link to your friends, colleagues, and the "right" people who can make a major contribution to move humanity off the path of catastrophe for a peaceful, sustainable world. And of course, your financial support at your highest joyful level is crucial! Go to www.WeTheWorld.org/donate where you can make a secure online payment or send a check.

World Servers/World Savers Circle

Our World Servers/World Savers Circle includes people who feel that "to be a stakeholder in We, The World is to be a stakeholder in the future of humanity." World Servers Circle members contribute $1000 or more during the year. Would you like to be part of this Circle?

Who do you know who would like to turn their financial success into a legacy of global transformation by investing in a Livable Future? Click here to see how one million dollars could change the world - within 2 years (www.wetheworld.org/wtw2/OneMillionDollars).

For every $1,000 you invest in WTW we are able to impact the lives of 10,000 or more people with programs that inspire, inform and galvanize people to take action! How many people would you like to impact?

We've already directly impacted the lives of well over 2 million people. We've not only changed people's lives, we've actually saved people's lives!

We are seeking seed funding of at least $75,000 now to continue our work and to grow our Tipping Point  Initiatives (see below) for a launch of the Public International Action Campaign Event series in 2009.

These Tipping Point  Initiatives include expanding the organizing model established by 11 Days of Global Unity to Large-scale Public International Action & Awareness Campaign Events every 3 months. Taken together, the Initiatives form a coordinated solution-oriented program of mass public education and mobilization that includes film, TV, and internet media production and distribution.

With your involvement and support, our collaborative strategy can not only result in political will (and consumer will) but will also accelerate the cultural shift away from what We, The World Advisory Board member Riane Eisler calls Domination Culture (and it's impending collapse) and toward Partnership Culture.

Thank you so much for helping to create a better world!

Rick Ulfik
Founder and Director
We, The World
www.WeTheWorld.org.
www.GlobalUnityCalendar.org


Messages from visionary leaders about We, The World

Nobel Peace Laureate Archbishop Desmond Tutu Click here to see his complete video message!
"The objective of the organization We, The World is to facilitate cooperation on a global scale amongst groups and individuals dedicated to implementing solutions to the many challenges we face on the planet at this time."

"Well done on your second days of global unity. God bless you all."

Dr. Riane Eisler - Author, Chalice and the Blade; Co-founder and President, Center for Partnership Studies
"It is time for such an organization, one that unites and amplifies our voices." 

"I am delighted that you are doing the 'Forum on Transforming Dominator Culture to Partnership Culture in an Election Year.' We so urgently need people to change the conversation about this election, to address underlying issues, to show that the real struggle here is between domination and partnership systems, and that this is basic to the kind of world our children will inherit... keep up your important work!"

Dr. Jane Goodall, DBE - Founder of the Jane Goodall Institute and U.N. Messenger of Peace
"I support and endorse the mission of We, The World to make sure that individuals and organizations who share a commitment to sustainability can network effectively to achieve their goals."

Jonathan Granoff - President, Global Security Institute
"This work for peace, both inner and outer peace, is needed now more than ever... Your work is clearly a force for the highest good."

Click here for more comments about the impact we are having.

We, The World
Tipping Point  Initiatives
(to move humanity off the path of catastrophe
and towards a world that works for all)

Which one(s) excite you the most? Let us know!

These Tipping Point Initiatives were originated by, or are in collaboration with, We, The World.  Sponsorship is needed and welcomed for each. Budgets on request. Our currently running and proposed projects include:
  • 11 Days of Global Unity September 11-21 - annual worldwide promotion of peace and sustainability with over 700 associated events in more than 60 countries. Supporters of the launch included Nobel Peace Laureate Archbishop Desmond Tutu, Jane Goodall, Deepak Chopra, Amnesty International and many others. To get involved click here.
  • Public International Action Campaign Events (scroll down page) every 3 months (on the Equinoxes and Solstices), each time raising awareness and taking action in communities around the world on a specific global theme or concern. This is a proposed expansion of the Local Action/Global Participation organizing model (established by 11 Days of Global Unity) to 4 times a year. The series could be called "Our Voices, Our World". Proposed themes include:

    • Climate Change - What We Can Do, What We Can Expect
    • Our Money, Our World - You and the Global Economy
    • Ending the Mass Extinction of Species - We're All Endangered
    • Peace in the 21st Century - An Imperative for Survival
    • The Wisdom of Partnership Culture - Ending the Era of Winners and Losers
    • Media in the Public Interest - for a World that Works for All
    • Women and the Future of Humanity
    • Transforming Government so it is Of, By, and For the People
    • Green Energy For All
    • Reconciliation and Understanding - Healing the Wounds that Divide Us
To get involved click here.
  • Campaign 2020 ­ We, The World is supporting the development of a global social enterprise that brings together non-profits, businesses, government organizations and large numbers of people to achieve Sustainable Earth by the year 2020. Al Gore and many others have already taken part in early research and development for this initiative. To get involved click here.
  • Global Unity Calendar - linking and promoting grassroots campaigns, programs and other activities for a culture of peace, environmental stewardship, sustainability and transformation in communities around the world. This worldwide calendar is a component of Global Resources Networking for Change Agents. To get involved click here.
  • Global Resources Networking for Change Agents - a breakthrough model of collaboration and mutual support we are developing that will allow 1,000s of socially conscious organizations and individuals to effectively work together so that a breakthrough anywhere can be a breakthrough everywhere! To get involved click here.
  • Now Is The Time Campaign - Now Is The Time (the song written by We, The World Governing Board member Troy Lush) is an anthem for the global movement of environmental care, social justice, and peace (a ³We Are The World² for the new millennium). It is also a catch phrase for this movement (like ³Just Do It²). In addition, Now Is The Time is a major media campaign that disseminates the song and catch phrase throughout many sectors of global culture, directing people to existing organizations and causes where they can take immediate, tangible action. To get involved click here.
  • The BetterWorld Show - a new internet-based reality show about activist-volunteers who attempt to create a global, holistic, better world movement. Create your YouTube BetterWorld Show auditions - the best of which are highlighted on BetterWorldShow.com To get involved click here.
  • Pass It On Students Mentoring Students Program - empowering young people to have the experience of making a positive difference in others' lives. To get involved click here.
  • Our Voices, Our World - using music and the arts in uniquely designed events to build awareness and involvement especially for young people. To get involved click here.
  • Inspired Futures Campaign - Inter-Generational Partnerships for Livable Futures, New York/Wellington, New Zealand. The Campaign develops youth as Leaders of the Next Generation through sustainability literacy, and systemic change literacy for tomorrow's leaders. To get involved click here.
  • Television/Internet Public Service Announcement "Your Voice Matters" - featuring a mix of celebrities and indigenous people raising awareness about a variety of issues and inspiring involvement in the solutions. To get involved click here.
  • We, The World Feature Length Film and Coordinated Campaign - The epic story of how a young woman inspires the world to come together to end poverty, eco-damage and war. This film can ignite the imagination and spark millions of people to participate in creating a world that works for all. To get involved click here.
  • The International Truth and Reconciliation Hearings (scroll down the page) - a program for healing and reconciliation between groups with a history of conflict in each country. To get involved click here.
  • 10 Million Clicks For Peace is a massive internet campaign to raise millions of dollars for refugees and peace education organizations while disseminating writings and awareness about achieving personal peace and happiness. It is endorsed by Archbishop Desmond Tutu, Arun Gandhi, Deepak Chopra, Jack Canfield, Immaculee Ilibagiza, Robert Thurman, and many others. To get involved click here.
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